Promotional SMS services are a method of sending bulk messages to a large number of recipients via SMS. Unlike transactional messages, which are triggered by specific actions or requests, promotional bulk SMS is designed to market products, services, or special offers. They can be customized to target specific segments of your audience, making them an effective way to communicate directly with customers.
How Does Promotional SMS Work for Subscription Box Services?
Updating Subscribers on New Boxes
One of the primary uses of promotional SMS for subscription box companies is to keep subscribers informed about new and upcoming boxes. Sending a well-crafted SMS announcement can create excitement and anticipation. For instance, a subscription box service specializing in gourmet snacks could send a message like:
“Exciting news! Our October Snack Box is packed with exclusive treats just for you. Get ready for a taste adventure!