According to TechSci Research report, “United States Virtual Reality Headset Market – By Region, Competition Forecast & Opportunities, 2018-2028F,” the United States virtual reality headset market size is expected to register robust growth during the forecast period 2024-2028.
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The growth of the United States virtual reality headset market is driven by the increasing adoption of VR technology across various sectors, including virtual events, healthcare, and education. Virtual events leverage VR to connect people globally, enhancing the sense of presence and interaction. Businesses are consistently launching advanced gadgets that offer immersive entertainment experiences and unparalleled realism in VR gaming.
Moreover, as VR technology advances, enterprises in healthcare and education are integrating these devices to improve training and operational efficiencies. The accessibility of high-end VR headsets has also increased due to technological advancements, making them more affordable and attractive to consumers. This growing awareness of the benefits of VR headsets is fueling demand and market expansion in the United States.
Organizations and consumers are investing more in VR technology to enhance their operational and entertainment experiences, contributing significantly to the growth of the virtual reality headset market in the United States.
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The United States virtual reality headset market is segmented by product type, end device, material, end-user, region, and competitive landscape. The segmentation includes:
- Product Type: Tethered, standalone PC-connected, smartphone-based
- End Device: Low-end device, mid-range device, high-end device
- Material: Plastic, paper, others
- End-User: Gaming, healthcare, entertainment & media, education & training, retail, telecommunications, others
- Region: West Region, North-East Region, Mid-West Region, South Region
Market Insights:
Product Type:
- Standalone PC-Connected Segment: This segment held the highest share in the United States virtual reality headset market and is expected to register a very high CAGR from 2024 to 2028. The increasing popularity of portable devices that don’t require a smartphone has attracted many users to standalone PC-connected headsets. These devices offer an excellent user experience at a reasonable cost, making them popular among younger generations who integrate these headsets into their gaming systems. As prices decrease, the standalone PC-connected segment is projected to fuel market expansion throughout the forecast period.
End Device:
- High-End Device Segment: This segment accounted for the largest market share in the United States virtual reality headset market. High-end VR headsets offer advantages such as faster refresh rates, higher resolution displays, and more accurate tracking, allowing for precise movements in the virtual world. The demand for high-end VR headsets is increasing due to their use in simulations and realistic environment experiences during procedures like surgery. The growing customer base and applications in professional fields are driving the popularity of high-end VR devices.
End-User:
- Gaming Segment: This segment held the highest market share in the United States virtual reality headset market. The growing popularity of virtual reality gaming, offering immersive and realistic experiences, has made VR headsets more accessible to a broader audience. Popular games like Beat Saber and Half-Life are driving user adoption of VR systems, including headsets and controllers. Gamers’ tendency to invest in upgrading their gaming consoles or desktops further boosts the market expansion of VR headsets in the gaming segment throughout the forecast period.
By considering these factors, the United States virtual reality headset market is set for substantial growth, driven by advancements in technology, decreasing costs, and expanding applications across various sectors.
Key market players in the United States Virtual Reality Headset Market include:
- Meta Platforms (Quest VR)
- HTC Vive Tech Corporation
- Sony Corporation of America
- Valve Corporation
- Samsung Electronics America, Inc.
- Magic Leap, Inc.
- HP Development Company, L.P.
- Goertek Electronics Inc.
- Lenovo United States, Inc.
- Pimax Inc.
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“California in the west region is dominating the United States virtual reality headset market. This is due to the presence of various well-established enterprises such as Meta Platforms (Quest VR), HTC Vive Tech Corporation, Valve Corporation, etc. In addition, the region is home to several VR developers and enthusiasts that are creating new content and applications for the users. In addition, these enterprises are rapidly investing in research and development which are enabling the growth of virtual reality headset in the region. Furthermore, high levels of disposable income and declining costs of VR headsets with displays and processors is witnessing the growth of virtual reality headset market in the region.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.
“United States Virtual Reality Headset Market By Product Type (Tethered, Standalone PC-connected, Smartphone-based), By End Device (Low-end Device, Mid-range Device, High-end Device), By Material (Plastic, Paper, Others), By End-User (Gaming, Healthcare, Entertainment & Media, Education & Training, Retail, Telecommunications, and Others), By Region, Competition Forecast & Opportunities, 2028,” has assessed the United States virtual reality headset market’s future development potential and provides data and information on market size, structure, and projected market growth. The report’s goal is to give current market knowledge and assist decision makers in making informed investment decisions. Furthermore, the study identifies and analyzes emerging trends, as well as key drivers, constraints, and opportunities in the United States virtual reality headset market.
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