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Making Numbers Count: How to Translate Data into Stories That Stick
READ & DOWNLOAD Chip Heath book Making Numbers Count: How to Translate Data into Stories That Stick in PDF, EPub, Mobi, Kindle online. Free book, AudioBook, Reender Book Making Numbers Count: How to Translate Data into Stories That Stick by Chip Heath full book,full ebook full Download.
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Author : Chip Heath
Title : Making Numbers Count: How to Translate Data into Stories That Stick
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A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data?from bestselling business author Chip Heath.How much bigger is a billion than a million? Well, a million seconds is twelve days. A billion seconds is?thirty-two years. Understanding numbers is essential?but humans aren?t built to understand them. Until very recently, most languages had no words for numbers greater than five?anything from six to infinity was known as ?lots.? While the numbers in our world have gotten increasingly complex, our brains are stuck in the past. How can we translate millions and billions and milliseconds and nanometers into things we can comprehend and use? Author Chip Heath has excelled at teaching others about making ideas stick and here, in Making Numbers Count, he outlines specific principles that reveal how to translate a number into our brain?s language. This book is filled with examples of extreme number makeovers, vivid before-and-after examples that
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