IMARC Group’s report titled “Bottled Water Market Report by Product Type (Still, Carbonated, Flavored, Mineral), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Direct Sales, On-Trade, and Others), Packaging Type (PET Bottles, Metal Cans, and Others), and Region 2024-2032“. The global bottled water market size reached US$ 255.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 455.5 Billion by 2032, exhibiting a growth rate (CAGR) of 6.5% during 2024-2032.
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Factors Affecting the Growth of the Bottled Water Industry:
Emerging Health and Hydration Trends:
The bottled water industry is currently experiencing strong growth due to prevailing health and hydration trends. As consumers across the globe prioritize their well-being, bottled water is emerging as their preferred choice as a healthier alternative to sugary and calorie-laden beverages. This trend has been further fueled by increasing awareness of the importance of staying hydrated for overall health. The increased convenience and portability of bottled water allows consumers to easily quench their thirst on the go, in line with modern lifestyle, thereby driving market growth.
Rising Environmental Concerns and Sustainable Packaging:
Growing sustainable packaging initiatives are driving the bottled water industry towards growth. Concerns about single-use plastic waste have increased the demand for eco-friendly solutions. Many companies now use recycled plastics or biodegradable materials for their bottles. Brands adopting these sustainable practices attract environmentally conscious consumers, address concerns and contribute to market growth. The tension between convenience and environmental responsibility continues to shape industry strategies and offerings, supporting market growth.
Convenience and Accessibility:
The growth of the bottled water industry is also being driven by its unmatched convenience and accessibility. Bottled water is available in a variety of sizes and formats, providing consumers with a portable, safe hydration option. This convenience factor is especially attractive to individuals with active and busy lifestyles who want clean drinking water readily available. Additionally, in areas where tap water quality is a major concern, bottled water provides a reliable and accessible source of safe hydration. Marketing efforts highlighting the purity and safety of bottled water have further accelerated the rate of product adoption, sustaining its growth in the market.
Leading Companies Operating in the Global Bottled Water Industry:
- Bisleri International Pvt. Ltd.
- Danone S.A.
- Gerolsteiner Brunnen GmbH & Co. KG
- Nestle S.A.
- Nongfu Spring (Yangshengtang Co. Ltd.)
- Otsuka Pharmaceutical Co. Ltd.
- PepsiCo Inc.
- Primo Water Corporation
- Tata Consumer Products Limited
- The Coca-Cola Company
Bottled Water Market Report Segmentation:
By Product Type:
- Still
- Carbonated
- Flavored
- Mineral
Still represented the leading segment due to the widespread consumer preference for its natural and refreshing taste.
By Distribution Channel:
- Supermarkets/Hypermarkets
- Convenience Stores
- Direct Sales
- On-Trade
- Others
Based on the distribution channel, the market has been divided into supermarkets/hypermarkets, convenience stores, direct sales, on-trade, and others.
By Packaging Type:
- PET Bottles
- Metal Cans
- Others
PET bottles represented the largest segment as they are lightweight, convenient, and easily recyclable.
Regional Insights:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Asia Pacific’s dominance in the bottled water market is attributed to the region’s large population, rising disposable incomes, and increasing health consciousness among consumers.
Global Bottled Water Market Trends:
The increasing emphasis on health and wellness among consumers has increased the demand for bottled water as it is considered as a healthier alternative to sugary beverages, leading to market growth. Furthermore, growing environmental concerns and sustainability efforts, leading companies to adopt eco-friendly packaging solutions such as PET bottles and reduce their carbon footprint, is another major growth-inducing factor. Additionally, the convenience and accessibility associated with bottled water has catalyzed market growth as consumers seek hydration solutions on the go. Additionally, the rapid expansion of urban population, especially in the Asia Pacific region, where consumption rates are increasing due to increasing urbanization levels and rise in disposable income, is contributing to the market growth.
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