According to the latest report by IMARC Group, titled “India Mobile Gaming Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028,” offers a comprehensive analysis of the industry, which comprises insights on the India mobile gaming market growth. The report also includes competitor and regional analysis, and contemporary advancements in the market. The India mobile gaming market is expected to exhibit a growth rate (CAGR) of 18.9% during 2023-2028.
India Mobile Gaming Market Overview:
Mobile gaming refers to playing digital games on portable devices, such as smartphones, tablets, pocket personal computers (PPC), and personal digital assistants (PDA). It includes games based on sports, strategy, action, adventure, cards, puzzles, trivia, and racing.
Mobile gaming is widely used as an engaging activity for leisure and bringing people together for friendly competitions. It uplifts mood, relieves stress, increases concentration, reduces depression, enhances knowledge, and assists in maintaining relationships.
Mobile gaming also boosts memory, spatial awareness, strategic thinking, and problem-solving skills. In addition, it broadens kids’ imaginations, promotes exercising, improves dexterity, and supports children with special needs.
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India Mobile Gaming Market Trends:
The increasing utilization of smartphones, coupled with rising internet penetration, are among the key factors driving the market growth. Smartphones are widely used for mobile gaming due to their low-cost and high-performance features, such as advanced graphics, high-resolution display screens, Bluetooth, and Wi-Fi connectivity. In addition, the increasing adoption of cloud mobile gaming due to the easy availability of cost-efficient internet data and broadband connections, which allows the streaming of high-end games and eliminates the need for hardware updates, is acting as another growth-inducing factor. Furthermore, the rapid implementation of the direct carrier billing (DCB) method that allows users to purchase mobile games and their extension packages without using their bank cards is providing a considerable boost to the market growth. Additionally, the introduction of augmented reality (AR)-based mobile games that combine real-world environments with advanced graphics to enhance the playing experience and increase player engagement is creating a positive outlook for the market.
Moreover, the rising adoption of mobile gaming in the workplace environment to increase creative output, boost morale, promote team building, and assist employees in recharging and refocusing is providing an impetus to the market growth. Other factors, including the rising adoption of fifth-generation (5G) communication technology, the introduction of new gaming genres, and recent initiatives by the Government of India (GOI) to promote animation, visual effects, gaming, and comics (AVGC) sector, are anticipated to drive the market growth.
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Key Market Segmentation:
Breakup by Monetization Type:
- In-app Purchases
- Paid Apps
- Advertising
Breakup by Platform:
- Android
- iOS
- Others
Breakup by Game Type:
- Sports
- Strategy
- Action
- Adventure
Breakup by Region:
- North India
- West and Central India
- South India
- East India
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
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