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LAWRENCE, Mass. --

LAWRENCE, Mass. -- Mayor Michael Sullivan said he remains over the moon with the "promotional video" highlighting trade evolvement that the diocese paid a Florida convention $19,700 to generate.

The video, which diocese officials touted as a newscast part to be publish on CNN and especially Fox News, especially is really a five-minute infomercial, The Eagle-Tribune reported yesterday.

"The video turned not allowed horrible and they take delivered all they promised so near," Sullivan said yesterday. "We don't imagine we've old-time scammed. We own the video. It's ours to utilize to market-place Lawrence and do with as we .

"Assuming the video continues to divulge nationally as promised, I'm gratified. If the video doesn't divulge as promised in our engage, we'll beat back b go back it in the prime place to our proper bureau."

Sullivan including defended his finding to repay scarcely $20,000 in search the put together. He said the show's producers briefed him of the salary at an individual of the prime meetings they had ultimate winter.

The diocese paid in search the video with well-heeled fix aside in the budgets of the mayor's position and the trade evolvement position in search promoting and auctioning Lawrence, he said.

"It's a auctioning video," Sullivan said. "It's no unusual than a auctioning leaflet we would take to repay to generate. We paid to decamp the producers in and in search the of making the video. We did not repay in search them to divulge it. That's a hand-out.

"The outlook is in search it to be shown in other parts of the fatherland to invite businesses and work to Lawrence. It's already aired in some places, and we envisage it to divulge in the Boston limit before long."

Lawrence was promised its put together would hit 20 times on such channels as CNN, Headline News, especially Fox News, especially and the Discovery Channel. A Web place lists dozens of common divulge times, but not in any degree specifies when the paid bill on Lawrence purposefulness really hit.

Sullivan said he was told through the convention that the Lawrence part was publish in Oregon, Washington and Florida in the prime place the summer. But he said he has not confirmed that data.

The put together, signaled "The Economic Report" and hosted through Greg Gumbel, is the subject-matter of a federal lawsuit through the sportscaster. He said Encore Television Group tricked him into doing introductions in search dozens of infomercials the an individual Lawrence is featured in, and he wants them all barred from being aired, including on the net.

Encore Television is an individual of a handful Florida-based companies formed and hit through Paul Douglas Scott. Scott and two of his companies take old-time investigated through the Florida Attorney General in search misleading customers. Scott agreed in 2007 to repay $175,000 in reparation to clients. That deal including prohibits him or his companies from making artificial representations on the subject-matter of programming, sponsorships, affiliations and airtime.

Gumbel's lawsuit, filed in March, alleges Scott paid the famous CBS staff member $110,000 to do introductions in search "educational and news-oriented programming" but the shows turned not allowed to be infomercials paid in search through the subjects of the shows.

Producers in search Encore could not be reached in search observe. The Eagle-Tribune hand a handful messages with the company's studio in Florida. The calls were not returned.

Acting Economic Development Director Thomas Schiavone was the prime Lawrence solemn contacted through Encore Television Group. He has including old-time the city's amour with the convention.

Schiavone, who was featured prominently in the video, said the convention approached the diocese earlier that year motto it wanted to do a put together because it was impressed through Lawrence's bourgeoning.

Sullivan said the producers told him they were doing inquire into on cities with a assortment of trade evolvement, and that Lawrence kept "popping up."

That's all role of the setup, according to Gumbel's lawsuit. The documents hint the convention begeted a two-week training program to communicate to salespeople how to "appear to be on the ball video receiver and media producers, including teaching them to appropriate the 'attitude' of a Canada entrepreneur."

The sales play entangled with "falsely too revealing prospects that they were contacted following a screening deal with to dig newsworthy businesses and entities," the lawsuit says. Immediate mazuma change bonuses were handed not allowed to salespersons who were on the phone with prospects when Scott entered the where 25 to 30 salespersons were in gear the phones, the suitable says.

Meanwhile, CNN has reportedly made an exertion to disassociate itself from the grant, as fountain as others produced through Encore, including "Eye on America" and "Our Planet." According to an individual on the net check into, CNN spokeswoman Janine Iamunno said "removal of the spots is imminent" because they are not identified as paid advertisements.

Time-Warner Cable has already pulled the ads, with its encyclopaedic guide Marc Lawrence-Apfelbaum, motto, "It does manifest that Time Warner Cable ran these ads left out making it as fine as we should take that they were ads. It is our strategy to eternally read e suggest fine that ads are unbiased that especially... I imagine we take immediately stopped continuous the ads, in any event, and we purposefulness endeavor to read e suggest unfailing they are not hit encore left out special identity card."

Although over the moon with the video, Sullivan and Schiavone said they are worried around the allegations included the Gumbel lawsuit and that they design to junction Encore Television Group officials tomorrow.

Gumbel's grumble says it is a technic of the convention to react to complaints "by recurrently changing their call-back numbers, looming to take legal action prospects and lulling complainants into a artificial feel of protection on the subject-matter of the programs."

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